The most popular bourbon cocktails for 2024
1. Whiskey Sour
Coming out as the most popular bourbon cocktail is the Whiskey Sour, gaining popularity in the Prohibition Era, this classic cocktail remains a staple and firm favorite. This refreshing cocktail was the most searched for over the past year with 135k searches in the U.S. alone.
2. Mint Julep
Taking silver is the Mint Julep, famously associated with the Kentucky Derby this fresh drink is perfect for summer, but also year-round as searches in America reach 90.5k a year.
3. Sazerac
Originating in New Orleans the Sazerac is the joint second-most popular bourbon cocktail with 90.5k yearly searches.
4. Paper Plane
The Paper Plane cocktail is a modern creation featuring Aperol and fresh lemon juice. This zesty drink is the perfect balance of sweet and sour, and despite being fairly young has already reached 60.5k searches a year.
5. Boulevardier
A new take on the Negroni, the Boulevardier is believed to have originated in Paris. This vibrant red bourbon-based drink had 49.5k searches in the past year, cementing it firmly in the top five.
6. Manhattan
A staple in the cocktail world, the Manhattan cocktail will remain popular in 2024 (and will it ever not be?). Traditionally made with whiskey, the classic drink still gets 49.5k annual searches and is joint fifth as the most popular bourbon cocktail.
7. Old Fashioned
It may be old (one of the oldest cocktails, in fact), but the Old Fashioned cocktail is still making waves today with 33.1k searches a year. The simplicity of this drink lets the bourbon take center stage – and rightly so.
8. New York Sour
A twist on the most popular bourbon cocktail, the New York Sour features the iconic red wine float making it one of the most visually appealing drinks. With 22.2k searches every year for this cocktail with a kick, it’s sure to stick around in 2024.
9. Vieux Carré
This New Orleans French Quarter drink is rich in flavor and is still popular after its inception nearly 100 years ago with 2.2k annual searches. The Vieux Carré is a complex cocktail, but your efforts are rewarded with the delicious taste.
10. Black Manhattan
Finishing our ten most popular bourbon cocktails for 2024 is the Black Manhattan. This contemporary twist on the classic uses Averna rather than sweet vermouth, making a dark red drink.
If you’re feeling inspired to make some of the most popular bourbon cocktails yourself, head over to our online store or find your nearest stockist of ANGEL’S ENVY.
Methodology
Using keywordtool.io to analyze Google search volumes in America over the past 12 months for specific bourbon cocktails. Any cocktail with a duplicate name meaning eg. ‘paper plane’ had the word cocktail added. These were then ranked high to low by number of search volume.